Nickelodeon, The theatre of the Columbia Film Society, was founded in 1979 by Carl Davis and Linda O’Connor. These two USC students had a vision to establish an art house that would show different kinds of films than those typically seen in traditional movie theatres. Two years later, the duo moved to California to pursue their dreams. The theatre was a success, and the project they started would live on in SC’s capital.

Advocates of the arts like Dale Campbell and board member David Whiteman are credited with keeping the theatre running over the years. Their passion for film and dedication to Nickelodeon, even during challenging times, was critical.

In 2000, Campbell and the board knew it was time for Nickelodeon to change with changing times. They created an executive director’s position which was filled by Anne Ramon. Ramon had recently moved to Columbia from Philadelphia and was pleased to find a place to put her 19 years experience in the arts and non-profit management to work.

Since that time, the theatre has continued to grow and provide entertainment to a diverse and unique audience. It has also strengthened its community outreach programs and created a young filmmaker program for middle and high school students.

Ramon said, “Today’s culture, especially the youth, is tending to select media arts like film, television, Internet, and video games for its primary source of information and entertainment. We can’t ignore that.”

To that end, Nickelodeon shows over 100 films per year, including documentaries and international films that provide educational insight. The theatre has expanded its reach to the community through film festivals designed to provide specific educational programs. Nickelodeon also sponsors general film festivals whose content is selected by a special committee in order to provide continuity for viewers.

The theatre is proud to have strong support from USC, Benedict, Columbia College, SC State, and others. Faculty members from these institutions graciously donate their services to conduct discussions and bring expertise on issues addressed in the films shown at the theatre.

There is no typical Nickelodeon patron. Last year, the theatre conducted a survey whose results showed that its market was comprised of people from all walks of life, only 15% of whom are students.

Nickelodeon will hold a Silver Gala in honor of its 25th anniversary October 14 from 7–10 pm on the Meridian Tower Rooftop. Anyone interested in attending the Gala may call 254-8234 for information and tickets.